Wearable and Fashion Tech
Why Cooley
For decades, Cooley has focused almost exclusively on the global representation of technology and life sciences companies. We sit at the natural intersection of these sectors, guiding the pioneers establishing new industries and business models such as wearable devices. We also have deep experience in retail, fashion and ecommerce, bringing this knowledge to bear on our work in the emerging fashion tech arena. From fitness trackers and ingestible sensors to smart clothing and virtual fitting rooms, the convergence of these industries has the ability to dramatically transform our daily habits.
Corporate
Our clients come to Cooley at different stages of development and need. For startup companies, we review client business plans, assist in structuring the commercialization of their products and services and meet with founding teams to prepare them to seek financing. We have deep connections with angel investors and venture capital firms looking to fund next-generation technologies, products and services, and we work with our clients to identify potential financing sources and make introductions to those sources. As our clients scale their businesses, we advise on strategic transactions, growth and equity financings and liquidity events.
Areas of Practice
- Commercial and distribution agreements
- Company formation
- Financings
- Mergers and acquisitions
- Public financings and private placements
- Sale and purchase of assets
- Strategic partnerships
- Tax
Litigation
As technology transforms our world, traditional legal regimes are forced to play catch-up. Companies and entrepreneurs, unsure of the present, let alone the future, seek out those few trusted advisors who understand the space where innovation and the law collide. With the DNA of Silicon Valley and the muscle of a national litigation and trial practice, Cooley litigators are at the forefront of the new legal frontiers involving our clients and their competitors, consumers and regulators. Our lawyers have a particular experience in class action defense and complex commercial litigation, representing clients throughout the United States in trial and appellate courts and before administrative agencies.
Areas of Practice
- Antitrust litigation
- Class action defense
- Contract and license disputes
- Employment litigation
- Privacy litigation
- Product liability
- Restructuring, bankruptcy and creditors’ rights
- Securities litigation
- Tax controversy
Regulatory
We understand the intersection of technology and law and the impact it is having on transformative businesses. Our lawyers have a strong understanding of the regulatory environment and the business concerns and risks that technology companies faces on a daily basis. From protecting consumer information, counseling on product safety issues and responding to regulatory agency audits to implementing corporate structures and advising on technology outsourcing, our regulatory and enforcement experience is unmatched by any other firm in the technology sector. We also have extensive experience advising our wearable technology clients on healthcare data privacy, including compliance with the Health Insurance Portability and Accountability Act and the Health Information Technology for Economic and Clinical Health Act, compliance with federal and state fraud and abuse laws, Food and Drug Administration approval or clearance and marketing and promotional compliance.
Areas of Practice
- Antitrust counseling
- Communications regulatory counseling
- Corporate governance
- Employment and benefits
- Export control and international trade regulations
- Privacy and data protection counseling and data breach response
- Product liability
Intellectual Property
Our technology transactions and trademark lawyers are leading the way in the licensing and protection of intellectual property across platforms. We represent clients in the full scope of intellectual property prosecution, counseling and litigation, including patent, copyright, trademark, false advertising, licensing, trade secret and domain name. We focus on pragmatic aspects of achieving optimal business deals while counseling clients on protecting their IP rights and avoiding violations of others' rights. When necessary, clients can call upon our leading IP litigation practice, which has built a reputation for litigating disputes involving innovative content distribution.
Areas of Practice
- IP litigation (patent, trademark, copyright, trade secret, trade dress, false advertising and licensing)
- ITC Section 337 investigations
- Patent counseling and prosecution
- Patent Office litigation
- Technology transactions and licensing
- Trademark, copyright and advertising