Practices

Sponsorships, Endorsements and Promotions

Our lawyers handle promotion, sponsorship, endorsement, affinity and brand marketing agreements.

Why Cooley

  • Our lawyers handle promotion, sponsorship, endorsement, affinity and brand marketing agreements

  • We represent the event, facility and entertainment tour owners, operators and promoters that offer sponsorship benefits, as well as the brand sponsors that activate those benefits

  • We also negotiate product placement and sponsored-content agreements in connection with documentary, reality and other programming genres and both private label and white label arrangements

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